As one of my first assignments at Brooks, I knew I had to knock this one out of the park. The team department,
which focuses on high school and college students, had a fairly limited budget. But this audience was seeing
some great stuff from Nike and Asics, so this was not the time to put out some simple pamphlet.
Conceptual photography, pull quotes from legendary runners, and beautiful production details like foil stamping
and perfect binding ensured this would be a catalog student athletes would take to their coaches.
Update: The 2009 Team Catalog was featured in Communication Arts, February, 2010.